Country: United States

Found 17049 papers in total
The history of the Marketing College is a work in progress
The history of the Marketing College is a work in progress
2001,
No abstract printed for this paper
Some history of the TIMS/INFORMS College on marketing as related to the development of marketing science
Some history of the TIMS/INFORMS College on marketing as related to the development of marketing science
2001,
No abstract printed for this paper
Founding marketing science
Founding marketing science
2001,
No abstract printed for this paper
Market measurement and analysis: The first ‘Marketing Science’ conference
Market measurement and analysis: The first ‘Marketing Science’ conference
2001,
No abstract printed for this paper
Management science in marketing: Prehistory, origin and early years of the INFORMS Marketing College
Management science in marketing: Prehistory, origin and early years of the INFORMS Marketing College
2001,
No abstract printed for this paper
2001: A marketing odyssey
2001: A marketing odyssey
2001,
No abstract printed for this paper
Price discrimination as an adverse signal: Why an offer to spread payments may hurt demand
Price discrimination as an adverse signal: Why an offer to spread payments may hurt demand
2001,
Firms often search enthusiastically for distinguishing traits that they may use to...
Consumer heterogeneity and competitive price-matching guarantees
Consumer heterogeneity and competitive price-matching guarantees
2001,
Price-matching guarantees are widely used in consumer and industrial markets. Previous...
Unobserved retailer behavior in multimarket data: Joint spatial dependence in market shares and promotion variables
Unobserved retailer behavior in multimarket data: Joint spatial dependence in market shares and promotion variables
2001,
Marketing scholars and practitioners frequently infer market responses from...
Quality segmentation in spatial markets: When does cannibalization affect product line design?
Quality segmentation in spatial markets: When does cannibalization affect product line design?
2001,
Durable goods manufacturers often design product lines by segmenting their markets on...
Structural analysis of manufacturer pricing in the presence of a strategic retailer
Structural analysis of manufacturer pricing in the presence of a strategic retailer
2001,
Consumer goods manufacturers usually sell their brands to consumers through common...
Electronic tickets, smart cards, and online prepayments: When and how to advance sell
Electronic tickets, smart cards, and online prepayments: When and how to advance sell
2001,
Advance selling occurs when sellers allow buyers to purchase at a time preceding...
An extended privacy calculus model for E-commerce transactions
An extended privacy calculus model for E-commerce transactions
2006,
While privacy is a highly cherished value, few would argue with the notion that...
Internet exchanges for used books: an empirical analysis of product cannibalization and welfare impact
Internet exchanges for used books: an empirical analysis of product cannibalization and welfare impact
2006,
Information systems and the Internet have facilitated the creation of used-product...
Machine layout in 2-dimensional plane based on genetic algorithms
Machine layout in 2-dimensional plane based on genetic algorithms
2004,
Optimal solution of machine layout problem is very difficult due to non-polynomial...
Fuzzy queuing location-allocation models for congested systems
Fuzzy queuing location-allocation models for congested systems
2004,
Since in the emergency service networks the length of time to attend to call is of...
A new method for plant location selection: A holistic approach
A new method for plant location selection: A holistic approach
2004,
Selection of a particular plant location is an important issue when the attributes of...
Why do users contribute to firm-hosted user communities? The case of computer-controlled music instruments
Why do users contribute to firm-hosted user communities? The case of computer-controlled music instruments
2006,
Studies of the sources of innovations have recognized that many innovations are...
Describing and valuing interventions that observe or control decision situations
Describing and valuing interventions that observe or control decision situations
2005,
The value of information and value of control calculations have long been two separate...
Sex, lies, and the Hillblom estate: A decision analysis
Sex, lies, and the Hillblom estate: A decision analysis
2004,
We present three approaches to evaluating a publicly detailed, high-stakes, high-risk...
Influence diagrams for team decision analysis
Influence diagrams for team decision analysis
2005,
We consider the representation and evaluation of team decision making under...
Javelin diagrams: A graphical tool for probabilistic sensitivity analysis
Javelin diagrams: A graphical tool for probabilistic sensitivity analysis
2004,
To demonstrate post hoc robustness of decision problems to parameter estimates,...
Influence diagrams: A practitioner's perspective
Influence diagrams: A practitioner's perspective
2005,
I have found influence diagrams to be indispensable in building models with clients,...
Influence diagrams – historical and personal perspectives
Influence diagrams – historical and personal perspectives
2005,
The usefulness of graphical models in reasoning and decision making stems from...
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