Article ID: | iaor20164160 |
Volume: | 25 |
Issue: | 4 |
Start Page Number: | 479 |
End Page Number: | 507 |
Publication Date: | Nov 2016 |
Journal: | International Journal of Services and Operations Management |
Authors: | Joshi Pradeep, Chadha Suresh Kumar |
Keywords: | service, quality & reliability, marketing, management |
This paper attempts to identify the factors and develop a multidimensional and hierarchical model for determining the service quality perception of students in business schools of India. The proposed model was tested for its reliability and validity by exploratory and confirmatory factor analysis. This study suggests that the hierarchical model of service quality perception of students in business schools consists of two primary dimensions; employability focus and support services which are further defined by different sub‐dimensions. The study suggests the managers of the management education different ways to enhance graduate employability.