| Article ID: | iaor1993477 |
| Country: | United States |
| Volume: | 10 |
| Issue: | 4 |
| Start Page Number: | 338 |
| End Page Number: | 347 |
| Publication Date: | Sep 1991 |
| Journal: | Marketing Science |
| Authors: | Wright Gordon P., Kannan P.K. |
| Keywords: | statistics: multivariate, statistics: inference, economics |
A recent paper by Novak and Stangor on testing competitive market structures involves testing a two-sided hypothesis to determine the nature of the competitive market structure. In this paper the authors provide an improvement to the Novak and Stangor procedure by considering a one-sided multivariate hypothesis and suggest methods for testing such hypotheses.