Kannan P.K.

P.K. Kannan

Information about the author P.K. Kannan will soon be added to the site.
Found 8 papers in total
New product development under channel acceptance
New product development under channel acceptance
2007
In channel structures characterized by a powerful retailer (e.g., Wal-Mart, Home...
A decision support system for product design selection: A generalized purchase modeling approach
A decision support system for product design selection: A generalized purchase modeling approach
2006
Selection of a final design for a new product that is to be introduced in the market...
Understanding geographical markets of online firms using spatial models of customer choice
Understanding geographical markets of online firms using spatial models of customer choice
2005
As the online channel matures, many firms are finding that an understanding of how...
Pricing of information products on online servers: Issues, models, and analysis
Pricing of information products on online servers: Issues, models, and analysis
2002
Online information servers that provide access to diverse databases where users can...
Dynamic profiling of consumers for customized offerings over the Internet: a model and analysis
Dynamic profiling of consumers for customized offerings over the Internet: a model and analysis
2001
Delivery of customized, targeted advertisement messages, and delivery of customized...
Competitive market structures: A subset selection analysis
Competitive market structures: A subset selection analysis
1994
Market structure models are used to identify submarkets or to test for the presence of...
Estimating loyalty and switching with an application to the automobile market
Estimating loyalty and switching with an application to the automobile market
1992
A brand switching model that considers the choices: previous choice, current choice,...
On ‘Testing competitive market structures’
On ‘Testing competitive market structures’
1991
A recent paper by Novak and Stangor on testing competitive market structures involves...
Papers per page: