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Country: United States
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17049 papers
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Diversification under supply uncertainty
1993,
Akella Ram
Supply chain management is becoming an increasingly important issue, especially when...
Were the returns from stocks and bonds of different countries really different in the 1980s?
1993,
Turner Andrew L.
The authors analyzed the total equity returns of indexes from Australia, Canada,...
Massaging mean-variance inputs: Returns from alternative global investment strategies in the 1980s
1993,
Turner Andrew L.
This paper explores the impact of adjustments to the inputs on total returns, terminal...
On the use of mean-variance and quadratic approximations in implementing dynamic investment strategies: A comparision of returns and investment policies
1993,
Graver Robert R.
This paper compares two approximation schemes for calculating the optimal portfolios...
Growth-security investment strategy for long and short runs
1993,
Li Yuming
It is well known that the investment policy maximizing the expected logarithm of...
Portfolio choices in the presence of other risks
1993,
Finkelshtain Israel
The effects of multivariate risk are examined in a model of portfolio choice. The...
Equipment replacement under technological change
1994,
Smith Robert L.
For infinite-horizon replacement economy problems it is common practice to truncate...
Effects of innovativeness and venture stage on venture capitalist-entrepreneur relations
1993,
Sapienza Harry J.
Innovative new ventures constitute a disproportionately large source of economic...
Accessibility measures of U.S. metropolitan areas
1993,
Allen Bruce W.
This paper constructs an accessibility index that captures the overall transportation...
Demand signalling and screening in channels of distribution
1992,
Chu Wujin
This paper examines two ways channel members at the manufacturing and retail ends deal...
An equilibrium analysis of defensive response to entry using a coupled response function model
1992,
Kumar K. Ravi
The authors determine the optimal response to competitive entry in a market...
Price sensitivity and television advertising exposures: Some empirical findings
1992,
Kanetkar Vinay
Empirical research (as well as theoretical reasoning) has led to contradictory...
Estimating nonlinear parameters in the multinomial logit model
1992,
Lattin James M.
Multinomial logit models, especially those calibrated on scanner data, often use...
Estimating a multinomial probit model of brand choice using the method of simulated moments
1992,
Chintagunta Pradeep K.
The multinomial probit model of brand choice is theoretically appealing for marketing...
The voice of the customer
1993,
Griffin Abbie
In recent years, many U.S. and Japanese firms have adopted Quality Function Deployment...
The measurement and determinants of brand equity: A financial approach
1993,
Simon Carol J.
This paper presents a technique for estimating a firm’s brand equity that is...
Scale and scope effects on advertising agency costs
1993,
Silk Alvin J.
Economies of scale are evident when a firm’s average costs decline while its...
An empirical investigation of returns to search
1993,
Ratchford Brian T.
Using data on search and choice behavior from a local automobile market, the authors...
Predicting advertising pulsing policies in an oligopoly: A model and empirical test
1993,
Villas-Boas J. Miguel
Given that firms pulse in advertising, should firms pulse in or out of phase? It is...
An empirical pooling approach for estimating marketing mix elasticities with PIMS data
1993,
Robinson William T.
The PIMS (Profit Impact of Marketing Strategies) data entail sparse time-series...
The antecedents and consequences of customer satisfaction for firms
1993,
Sullivan Mary W.
This research investigates the antecedents and consequences of customer satisfaction....
A look on the cost side: Market share and the competitive environment
1993,
Boulding William
In this paper the authors develop a model relating market share to average costs. They...
Truth in concentration in the land of (80/20) laws
1993,
Schmittlein David C.
Among the more prominent truisms in marketing are 80/20 type laws, e.g., 20 percent of...
Investigating purchase incidence, brand choice and purchase quantity decisions of households
1993,
Chintagunta Pradeep K.
The paper develops a comprehensive utility maximizing framework to study the impact of...
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