Country: United States

Found 17049 papers in total
Optimizing the marketing interventions mix in intermediate-term customer relationship management (CRM)
Optimizing the marketing interventions mix in intermediate-term customer relationship management (CRM)
2005,
We provide a fully personalized model for optimizing multiple marketing interventions...
Delegating pricing decisions in competitive markets with symmetric and asymmetric information
Delegating pricing decisions in competitive markets with symmetric and asymmetric information
2005,
Delegating pricing decisions to the salesforce has been a salient issue for marketing...
Dual emphasis and the long-term financial impact of customer satisfaction
Dual emphasis and the long-term financial impact of customer satisfaction
2005,
This paper draws on the quality profitability emphasis framework of Rust, Moorman, and...
Customized products: A competitive analysis
Customized products: A competitive analysis
2005,
This paper investigates the competitive market for mass-customized products....
Heavy-traffic limits for the G/H2*/n/m queue
Heavy-traffic limits for the G/H2*/n/m queue
2005,
We establish heavy-traffic stochastic-process limits for queue-length, waiting-time...
Globalization of authorship in the marketing discipline: Does it help or hinder the field?
Globalization of authorship in the marketing discipline: Does it help or hinder the field?
2005,
Marketing scholars have reflected upon the marketing discipline's internal evolution...
Routing jobs to servers with deterministic service time
Routing jobs to servers with deterministic service time
2005,
In this paper we consider the problem of routing deterministic arriving jobs to...
Prediction in marketing using the support vector machine
Prediction in marketing using the support vector machine
2005,
Many marketing problems require accurately predicting the outcome of a process or the...
On the average waiting time for regular routing to deterministic queues
On the average waiting time for regular routing to deterministic queues
2005,
We consider a deterministic queueing system in which N = 2 servers of different...
The effect of product assortment changes on customer retention
The effect of product assortment changes on customer retention
2005,
This research investigates the impact of a large-scale assortment reduction on...
Fluid queues with heavy-tailed M/G/∞ input
Fluid queues with heavy-tailed M/G/∞ input
2005,
We consider a fluid queue fed by several heterogeneous M/G/ ∞ input processes...
Understanding geographical markets of online firms using spatial models of customer choice
Understanding geographical markets of online firms using spatial models of customer choice
2005,
As the online channel matures, many firms are finding that an understanding of how...
The lead–lag puzzle of demand and distribution: A graphical method applied to movies
The lead–lag puzzle of demand and distribution: A graphical method applied to movies
2005,
Understanding the lead–lag relationship between distribution and demand is an...
Submodularity, supermodularity, and higher-order monotonicities of pseudo-Boolean functions
Submodularity, supermodularity, and higher-order monotonicities of pseudo-Boolean functions
2005,
Classes of set functions defined by the positivity or negativity of the higher-order...
“Counting your customers” the easy way: An alternative to the Pareto/NBD model
“Counting your customers” the easy way: An alternative to the Pareto/NBD model
2005,
Today's managers are very interested in predicting the future purchasing patterns of...
The impact of utility balance and endogeneity in conjoint analysis
The impact of utility balance and endogeneity in conjoint analysis
2005,
Adaptive metric utility balance is at the heart of one of the most widely used and...
A model of the effects of reputational rankings on organizational change
A model of the effects of reputational rankings on organizational change
2005,
Reputational rankings published by the media have emerged as important sources of...
How to lie with bad data
How to lie with bad data
2005,
As Huff's landmark book made clear, lying with statistics can be accomplished in many...
A practice perspective on technology-mediated network relations: The use of Internet-based self-serve technologies
A practice perspective on technology-mediated network relations: The use of Internet-based self-serve technologies
2004,
Embedded relationships with customers have been key in generating repeat business and...
Toward an integration of agent- and activity-centric approaches in organizational process modeling: Incorporating incentive mechanisms
Toward an integration of agent- and activity-centric approaches in organizational process modeling: Incorporating incentive mechanisms
2004,
This paper presents an approach to organizational modeling that combines both...
Indentification in face-to-face, hybrid, and pure virtual teams: Untangling the contradictions
Indentification in face-to-face, hybrid, and pure virtual teams: Untangling the contradictions
2005,
Identification is a person's sense of belonging with a social category. Identification...
Technological discontinuities and complementary assets: A longitudinal study of industry and firm performance
Technological discontinuities and complementary assets: A longitudinal study of industry and firm performance
2005,
We suggest that the type of complementary assets (generic versus specialized) needed...
Speed and search: Designing organizations for turbulence and complexity
Speed and search: Designing organizations for turbulence and complexity
2005,
We use an innovative technique to examine an enduring but recently neglected question:...
A model of organizational integration, implementation effort, and performance
A model of organizational integration, implementation effort, and performance
2005,
The notion of integration is central to the understanding of organizations in general...
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