Ian Yeoman

Information about the author Ian Yeoman will soon be added to the site.

Found 12 papers in total

Trends in retail pricing: A consumer perspective

2017

The Global Financial Crisis has brought about considerable change in consumer...

2016

Seventeen articles celebrate the 15 years of publication for the Journal of Revenue...

Revenue management, pricing and the consumer

2016

Revenue Management (RM) emerged as a specific discipline in the mid‐1980s....

The Fabergé sydrome

2014

Carl Fabergé was the jeweller of the Russian Tsars who crafted extraordinary...

Exclusivity: The future of luxury

2014

One of the challenges for luxury brands is that they face the risk of being perceived...

Pricing behaviour in holiday purchasing decisions

2012

For large numbers of consumer‐citizens across the globe, the global economic...

The changing behaviours of luxury consumption

2011

Consumers have cultivated a healthy appetite for luxury in their lives but as we move...

Luxury markets and premium pricing

2006

The world is getting richer and the consumer has more real disposable income. This...

The natural extension of marketing

2003

When Gleneagles opened in 1924, it was described as a ‘Riviera in the...

Pricing trends in Europe's fashion industry

2007

Although the ability to indulge in luxury fashion has become within the reach of a...

The UK low-cost economy

2007

Today, we live in a consumer world fuelled by affluence. One of the drivers of that...

2002

One of the key elements in revenue management is the variable pricing. The perception...

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