Article ID: | iaor20174324 |
Volume: | 28 |
Issue: | 2 |
Start Page Number: | 185 |
End Page Number: | 203 |
Publication Date: | Sep 2017 |
Journal: | International Journal of Services and Operations Management |
Authors: | Tinnil Markku, Kallio Jukka, Raulas Mika, Vepslinen Ari |
Keywords: | management, networks, social, marketing, facilities |
The need to understand how different types of service facilities and resources are best directed to cater for various regular and contingent service requirements has been addressed in a number of service facility classifications. These suggest what type of a channel or service constellation best matches a more or less complex service activity. With the development of technology and changing social behaviour, improved opportunities to harness social networking resources, as well as, the resources and institutions for effective service provision, need to be understood in a broader context. For this, we suggest a classification of service facilities that takes into account both traditional service encounters, as well as, agents, specialists and internal service resources. This paper focuses on service facilities, and particularly on the extension of their range by a literature review, identification of gaps and proposing an extension to their range.