| Article ID: | iaor20162775 |
| Volume: | 15 |
| Issue: | 3-4 |
| Start Page Number: | 247 |
| End Page Number: | 251 |
| Publication Date: | Jul 2016 |
| Journal: | Journal of Revenue and Pricing Management |
| Authors: | Kimes Sheryl E |
| Keywords: | management, history, inventory |
In this article, I discuss the history of hotel revenue management (RM) and trace its evolution over the past 25 years. The most important change in hotel RM has been its evolution from a tactical inventory management approach to a more strategic marketing approach.