Parking revenue management

The service industry has a key importance in the entrepreneurial activity. From that reason steams the significance of analysing the management of the companies of this sector. The use of the revenue management technique is because of the simultaneousness in the production and consumption of the service offered by these companies, along with the incapability of stocking these perishable products. In this paper, the application of this technique to parking lots management is analysed, accepting the existence of individual and subscribed drivers, two segments that are necessary for a parking to work because of their different uncertainty.