| Article ID: | iaor1997417 |
| Country: | United States |
| Volume: | 42 |
| Issue: | 2 |
| Start Page Number: | 220 |
| End Page Number: | 231 |
| Publication Date: | Feb 1996 |
| Journal: | Management Science |
| Authors: | Lindsey John H., Samuelson William, Zeckhauser Richard |
| Keywords: | information, game theory, marketing |
The seller posted-price procedure is probably the most common method for making transactions in modern economies. The authors analyze the performance of posted pricing for transactions having significant common-value elements. In a model of two-sided private information, they characterize the fully revealing, perfect equilibrium offer strategy of the seller. The authors also characterize equilibrium behavior under two other pricing procedures-a sealed-bid procedure and a direct revelation mechanism. Finally, they examine the efficiency of these procedures and show that as the degree of common values increases, fewer mutually beneficial agreements are attained.