Selling procedures with private information and common values

Selling procedures with private information and common values

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Article ID: iaor1997417
Country: United States
Volume: 42
Issue: 2
Start Page Number: 220
End Page Number: 231
Publication Date: Feb 1996
Journal: Management Science
Authors: , ,
Keywords: information, game theory, marketing
Abstract:

The seller posted-price procedure is probably the most common method for making transactions in modern economies. The authors analyze the performance of posted pricing for transactions having significant common-value elements. In a model of two-sided private information, they characterize the fully revealing, perfect equilibrium offer strategy of the seller. The authors also characterize equilibrium behavior under two other pricing procedures-a sealed-bid procedure and a direct revelation mechanism. Finally, they examine the efficiency of these procedures and show that as the degree of common values increases, fewer mutually beneficial agreements are attained.

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