Measuring differences between cognitive maps

Measuring differences between cognitive maps

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Article ID: iaor19932062
Country: United Kingdom
Volume: 43
Issue: 12
Start Page Number: 1135
End Page Number: 1150
Publication Date: Dec 1992
Journal: Journal of the Operational Research Society
Authors: ,
Keywords: cognitive mapping
Abstract:

A causal cognitive map is a directed network representation of an indvidual’s beliefs concerning a particular domain at a point of time. The nodes and the arcs joining them indicate causal beliefs. Thee have been few attempts to develop quantitative measures for such maps. The measures could be used to compare the maps of different individuals and also to track the changes in the beliefs of a single individual over time. They would assist in providing a more objective basis for qualitative analysis. In this paper the authors review current cognitive mapping research and then propose some measures for computing the difference between two maps, illustrating this work with a managerial example.

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