Multiple source procurement competitions

Multiple source procurement competitions

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Article ID: iaor1993472
Country: United States
Volume: 10
Issue: 3
Start Page Number: 246
End Page Number: 263
Publication Date: Jun 1991
Journal: Marketing Science
Authors: , ,
Keywords: materials, bidding, decision, decision theory
Abstract:

Relationships between buying and selling organizations in business markets are varied and complex. One important relationship is procurement, or the type of alliance that buyers form with sellers to fulfill their purchasing needs. Multiple sourcing is often proposed to prevent a variety of procurement problems. The authors develop a bidding model to investigate the effect of multiple sourcing on competitive behavior prior to supplier selection. The model treats the number of bidders (and the decision to bid) endogenously. This distinctive feature allows the authors to show that the distribution of the number of bids is not independent of the competition type. Most previous models have not considered this question at all. Although multiple sourcing does increase participation in a bidding competition, the authors show that it can lead to strategic pre-award price increases that can mitigate the effects of the advantages stressed by most previous analyses of post-award supplier management.

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