Article ID: | iaor20128309 |
Volume: | 41 |
Issue: | 4 |
Start Page Number: | 679 |
End Page Number: | 688 |
Publication Date: | Aug 2013 |
Journal: | Omega |
Authors: | French Simon, Stewart Theodor J, Rios Jesus |
Keywords: | management |
Scenario planning and multiple criteria decision analysis (MCDA) are two key management science tools used in strategic planning. In this paper, we explore the integration of these two approaches in a coherent manner, recognizing that each adds value to the implementation of the other. Various approaches that have been adopted for such integration are reviewed, with a primary focus on the process of constructing preferences both within and between scenarios. Biases that may be introduced by inappropriate assumptions during such processes are identified, and used to motivate a framework for integrating MCDA and scenario thinking, based on applying MCDA concepts across a range of ‘metacriteria’ (combinations of scenarios and primary criteria). Within this framework, preferences according to each primary criterion can be expressed in the context of different scenarios. The paper concludes with a hypothetical but non‐trivial example of agricultural policy planning in a developing country.