Article ID: | iaor200943718 |
Country: | United Kingdom |
Volume: | 5 |
Issue: | 2 |
Start Page Number: | 128 |
End Page Number: | 134 |
Publication Date: | Jul 2006 |
Journal: | Journal of Revenue and Pricing Management |
Authors: | Cutshall Clay, Weisbrodt Jens |
Keywords: | yield management |
The implementation of an Origin and Destination (O&D) revenue management system at an airline is a substantial endeavour. An aspect that should not be overlooked is ensuring the analyst community that will be using the system is involved in the implementation and is comfortable with the solution being provided. The analysts must be assured they can work efficiently and properly using the new tools. This article will look at the steps taken to address the needs of the analysts and how the proper comfort level was reached in the implementation of the PROS O&D Optimizer at Lufthansa German Airlines.