Article ID: | iaor200943704 |
Country: | United Kingdom |
Volume: | 5 |
Issue: | 3 |
Start Page Number: | 237 |
End Page Number: | 247 |
Publication Date: | Oct 2006 |
Journal: | Journal of Revenue and Pricing Management |
Authors: | Keskinocak Pinar, Swann Julie, Ferguson Mark, Garrow Laurie A |
On May 18, 2006, the second annual Revenue Management and Price Optimization conference was held at the Georgia Institute of Technology. The theme of the conference was on how the Internet is changing traditional revenue management and pricing practices. The conference brought together experts and thought leaders from more than 30 companies spanning airlines, hotels, car rentals, cruise lines, apartment rentals, aircraft manufacturing, retailing, distribution, e–mail marketing, on–line travel, logistics, sports, performing arts, software providers, and others. This paper summarises the key discussions from this conference and synthesises experts' perspectives on near–term opportunities and challenges facing their industries.