Article ID: | iaor200943700 |
Country: | United Kingdom |
Volume: | 5 |
Issue: | 3 |
Start Page Number: | 174 |
End Page Number: | 183 |
Publication Date: | Oct 2006 |
Journal: | Journal of Revenue and Pricing Management |
Authors: | Kabin Jeff A |
This paper presents a method for maintaining corporate profitability and inventory targets in a dynamic business environment by adjusting price and production rates. Maintaining profitability targets is possible during periods of dynamic raw material costs, dynamic product prices, changes in supply due to plant outages or competitor changes, and changes in demand due to natural disasters. Control of inventory levels either to maintain a steady state inventory level or to maximise profits from existing inventory stocks during periods of plant downtime is also possible. This discussion provides an analytical framework showing the forces acting upon a company along with control methods using price.