 
                                                                                | Article ID: | iaor198874 | 
| Country: | United States | 
| Volume: | 34 | 
| Issue: | 10 | 
| Start Page Number: | 1188 | 
| End Page Number: | 1201 | 
| Publication Date: | Oct 1988 | 
| Journal: | Management Science | 
| Authors: | Mahajan Vijay, Sharma Subhash, Bettis Richard A. | 
| Keywords: | innovation, stochastic processes | 
The study of organizational adoption of administrative innovations has been generally guided by the imitation hypothesis. This hypothesis states that, within a relevant population of firms, an innovation is first adopted by a select few innovators who communicate and influence others to adopt it resulting in a predictable diffusion pattern. Using data on the adoption of the