Article ID: | iaor198874 |
Country: | United States |
Volume: | 34 |
Issue: | 10 |
Start Page Number: | 1188 |
End Page Number: | 1201 |
Publication Date: | Oct 1988 |
Journal: | Management Science |
Authors: | Mahajan Vijay, Sharma Subhash, Bettis Richard A. |
Keywords: | innovation, stochastic processes |
The study of organizational adoption of administrative innovations has been generally guided by the imitation hypothesis. This hypothesis states that, within a relevant population of firms, an innovation is first adopted by a select few innovators who communicate and influence others to adopt it resulting in a predictable diffusion pattern. Using data on the adoption of the