Article ID: | iaor20003619 |
Country: | United Kingdom |
Volume: | 50 |
Issue: | 11 |
Start Page Number: | 1098 |
End Page Number: | 1103 |
Publication Date: | Nov 1999 |
Journal: | Journal of the Operational Research Society |
Authors: | Coughlan J. |
Keywords: | marketing, yield management |
This paper presents an airline overbooking model at a class level for one service compartment – cabin. Class level demand data are used to determine the number of bookings that can be taken for each class. The model is optimised through the use of multi-dimensional search routines. The control level model developed is tested with data supplied by Ireland’s national airline, Aer Lingus. The model shows a significant improvement over previous methods employed by Aer Lingus and was subsequently adopted by the airline.