| Article ID: | iaor20003619 |
| Country: | United Kingdom |
| Volume: | 50 |
| Issue: | 11 |
| Start Page Number: | 1098 |
| End Page Number: | 1103 |
| Publication Date: | Nov 1999 |
| Journal: | Journal of the Operational Research Society |
| Authors: | Coughlan J. |
| Keywords: | marketing, yield management |
This paper presents an airline overbooking model at a class level for one service compartment – cabin. Class level demand data are used to determine the number of bookings that can be taken for each class. The model is optimised through the use of multi-dimensional search routines. The control level model developed is tested with data supplied by Ireland’s national airline, Aer Lingus. The model shows a significant improvement over previous methods employed by Aer Lingus and was subsequently adopted by the airline.