Keyword: value creation

Found 11 papers in total
Value pricing when you understand your customers: Total cost of ownership – Past, present and future
Value pricing when you understand your customers: Total cost of ownership – Past, present and future
2012,
At the heart of pricing and selling in the twenty‐first century is the ability...
The conceptualization of value‐based pricing in industrial firms
The conceptualization of value‐based pricing in industrial firms
2012,
The current literature is largely silent on how executives interpret the concept of...
Pricing practices and value creation logics
Pricing practices and value creation logics
2012,
The pricing literature is mainly concerned with pricing in association with...
The assessment of the intellectual capital impact on the value creation process: a decision support framework for top management
The assessment of the intellectual capital impact on the value creation process: a decision support framework for top management
2013,
This article proposes a framework designed to support the top management in the...
Exploring value co‐creation in the emerging business service context
Exploring value co‐creation in the emerging business service context
2013,
This study explores value co‐creation in the emerging infranet business and...
Should Acquiring Firms Pursue More Than One Value Creation Strategy? An Empirical Test of Acquisition Performance
Should Acquiring Firms Pursue More Than One Value Creation Strategy? An Empirical Test of Acquisition Performance
2011,
Drawing on the configuration literature, we argue that the deployment of different...
A cross‐disciplinary approach to product development and design through quality function deployment, target costing and value engineering
A cross‐disciplinary approach to product development and design through quality function deployment, target costing and value engineering
2012,
Increased competition, spiralling costs and vocal customers have made it imperative...
Creating value through returns management: Exploring the marketing–operations interface
Creating value through returns management: Exploring the marketing–operations interface
2011,
Managing the return flow of product is increasingly recognized as a strategically...
Value Cocreation and Service Systems (Re)Formation: A Service Ecosystems View
Value Cocreation and Service Systems (Re)Formation: A Service Ecosystems View
2012,
This article explores a service‐dominant (S‐D) logic,...
Defining value‐based objectives for ERP systems planning
Defining value‐based objectives for ERP systems planning
2013,
The planning and subsequent implementation of Enterprise Resource Planning (ERP)...
Comparing future options for human space flight
Comparing future options for human space flight
2011,
The paper analyzes the ‘value proposition’ for government‐funded...
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