Article ID: | iaor20141924 |
Volume: | 59 |
Start Page Number: | 296 |
End Page Number: | 311 |
Publication Date: | Mar 2014 |
Journal: | Decision Support Systems |
Authors: | Frasincar Flavius, Vandic Damir, Nederstigt Lennart J, Aanen Steven S |
Keywords: | internet, decision, marketing |