SSB and weighted linear utility as expected utility with suspicion

SSB and weighted linear utility as expected utility with suspicion

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Article ID: iaor19912052
Country: United States
Volume: 37
Issue: 4
Start Page Number: 396
End Page Number: 408
Publication Date: Apr 1991
Journal: Management Science
Authors: ,
Keywords: values
Abstract:

The authors show that a ‘suspicious’ subjective expected utility (SEU) maximizer, i.e., one who treats potential consequences of states as information useful in assessing the probability of those states, may under reasonable circumstances act as though he were maximizing either weighted linear utility, or skew-symmetric bilinear (SSB) utility. SEU with suspicion, therefore, explains at least as many empirical violations of SEU theory as do these and similar models. The authors give examples to illustrate how several important types of SEU violations may seem to arise when suspicion is present.

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