Literature derived reference models for the adoption of online shopping

Literature derived reference models for the adoption of online shopping

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Article ID: iaor20051601
Country: Netherlands
Volume: 42
Issue: 4
Start Page Number: 543
End Page Number: 559
Publication Date: May 2005
Journal: Information and Management
Authors: , ,
Keywords: e-commerce
Abstract:

The aim of the authors of this paper was to identify what would aid in developing a better understanding of the dynamics of a customer's decision to shop online. To accomplish this, a review of the empirical studies on the antecedents of online shopping was performed. From an extensive literature search, a total of 45 relevant articles were identified. The factors that have been investigated in these studies were classified according to their similarity and patterns of their findings were identified and analyzed.

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