| Article ID: | iaor1996723 |
| Country: | United Kingdom |
| Volume: | 8 |
| Issue: | 3 |
| Start Page Number: | 9 |
| End Page Number: | 14 |
| Publication Date: | Jul 1995 |
| Journal: | OR Insight |
| Authors: | OBrien Francis |
| Keywords: | planning |
The aim of this article is to offer an insight into the current practices of assessing uncertainty in the context of strategic planning as derived from a series of recent interviews with strategic planning personnel. A total of 106 strategic planning individuals were contacted from a selection of public, private and non-profit organisations. Interviews were conducted with personnel from 19 UK organisations and 2 US subsidiaries based in the UK. The size of each organisation varied between and within sectors but the majority of the organisations were large with annual turnover and balance sheet assets each of over £1b and more than 10,000 employees.