| Article ID: | iaor1989161 |
| Country: | United Kingdom |
| Volume: | 9 |
| Start Page Number: | 39 |
| End Page Number: | 46 |
| Publication Date: | Sep 1989 |
| Journal: | International Journal of Operations & Production Management |
| Authors: | Bennett D.J., Rajput S.K. |
| Keywords: | systems |
Information technology companies are having to broaden their overall strategic view in deference to the premise that it is better to be market-driven than technology-led. Cost and technical performance are no longer the only considerations, as quality and service now demand equal recognition. The production of a high volume single item has given way to that of low volume multiple items, which in turn requires some modification of production systems and brings flexible manufacturing, Just-in-Time production and total quality control into sharper focus for the achievement of corporate objectives.