Kannan Srinivasan

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Found 25 papers in total

A Dynamic Model of Health Insurance Choices and Healthcare Consumption Decisions

2017

Chronic diseases, which account for 75% of healthcare expenditure, are of...

A ‘Position Paradox’ in Sponsored Search Auctions

2011

We study the bidding strategies of vertically differentiated firms that bid for...

Cross‐Market Discounts

2011

Firms in several markets attract consumers by offering discounts in other unrelated...

Bidders' Experience and Learning in Online Auctions: Issues and Implications

2010

This study explores the implications of rejecting the sealed-bid abstraction proposed...

The End of the Robinson‐Patman Act? Evidence from Legal Case Data

2010

The Robinson‐Patman Act (RP), an antitrust statute aimed at protecting small...

Strategic manufacturer response to a dominant retailer

2007

The growing dominance of large retailers has altered traditional channel incentives...

Managing new product development: Cost and schedule performance in design and manufacturing

2004

In this field study, conducted at a leading avionics guidance systems manufacturer, we...

Managing capacity through reward programs

2004

Rewarding customers with own products or services has become an increasingly popular...

Customer intimacy and cross-selling strategy

2005

Better targeting opportunities and the increasing role of information-intensive...

Reward programs and tacit collusion

2001

Reward programs, a promotional tool to develop customer loyalty, offer incentives to...

Price uncertainty and consumer search: A structural model of consideration set formation

2003

We offer an econometric framework that models consumer's consideration set formation...

Channel bargaining with retailer asymmetry

2006

Manufacturers of consumer products often complain of lower profits in light of the...

Modeling online browsing and path analysis using Clickstream data

2004

Clickstream data provide information about the sequence of pages or the path viewed by...

Salesforce compensation scheme and consumer inferences

2003

We investigate the salesforce compensation strategy of a firm selling products in a...

Product differentiation and commonality in design: Balancing revenue and cost drivers

2001

Product design decisions substantially affect the cost and revenue drivers. A design...

Modifying customer expectations of price decreases for a durable product

1998

We study the introductory signalling strategy for a durable product that faces...

Information technology impact on process output and quality

1997

Our work represents one of the first attempts to assess the impact of IT (information...

New product development structures and time-to-market

1997

In fast-cycle, high technology industries, the speed and rate at which companies can...

Demand signalling under unobservable effort in franchising: Linear and nonlinear price contracts

1995

The authors study the signalling strategy of a principal who is privately informed...

Drivers of customer satisfaction for software products: Implications for design and service support

1995

The authors study the key determinants of customer satisfaction with software...

Impact of Electronic Data Interchange technology on JIT shipments

1994

The authors investigate the degree to which increasing vertical information...

Selection of product line qualities and prices to signal competitive advantage

1994

The authors investigate a firm’s choice of prices and qualities of a product...

Modeling multiple sources of heterogeneity in multinomial logit models: Methodological managerial issues

1993

The authors offer a framework to specify and estimate various sources of heterogeneity...

Multiple market entry, cost signalling and entry deterrence

1991

A low-cost incumbent may limit price to informatively signal her cost to an uncertain...

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