Eliashberg Jehoshua

Jehoshua Eliashberg

Information about the author Jehoshua Eliashberg will soon be added to the site.
Found 19 papers in total
A viral branching model for predicting the spread of electronic word of mouth
A viral branching model for predicting the spread of electronic word of mouth
2010
In a viral marketing campaign, an organization develops a marketing message and...
The motion picture industry: critical issues in practice, current research, and new research directions
The motion picture industry: critical issues in practice, current research, and new research directions
2006
The motion picture industry has provided a fruitful research domain for scholars in...
From story line to box office: a new approach for green-lighting movie scripts
From story line to box office: a new approach for green-lighting movie scripts
2007
Movie studios often have to choose among thousands of scripts to decide which ones to...
Emotional bidders – an analytical and experimental examination of consumers' behavior in a priceline-like reverse auction
Emotional bidders – an analytical and experimental examination of consumers' behavior in a priceline-like reverse auction
2005
E-commerce has proved to be fertile ground for new business models, which may be...
MOVIEMOD: An implementable decision support system for prerelease market evaluation of motion pictures
MOVIEMOD: An implementable decision support system for prerelease market evaluation of motion pictures
2000
In spite of the high financial stakes involved in marketing new motion pictures,...
Demand and supply dynamics for sequentially released products in international markets: the case of motion pictures
Demand and supply dynamics for sequentially released products in international markets: the case of motion pictures
2003
We develop an econometric model to study a setting in which a new product is launched...
Structuring the new product development pipeline
Structuring the new product development pipeline
2002
In many new product development (NPD) situations, the development process is...
Implementing and evaluating SilverScreener: A marketing management support system for movie exhibitors
Implementing and evaluating SilverScreener: A marketing management support system for movie exhibitors
2001
Every Monday morning, Pathé Theaters in the Netherlands decides which movies in...
An analysis of several new product performance metrics
An analysis of several new product performance metrics
2000
For most firms, new product development is the engine for growth and profitability. A...
Calculating the reserve for a time and usage indexed warranty
Calculating the reserve for a time and usage indexed warranty
1997
Many products carry a warranty that offers protection for the consumer against low...
Erratum. New Product Development: The Performance and Time-to-Market Tradeoff
Erratum. New Product Development: The Performance and Time-to-Market Tradeoff
1996
The paper ‘New Product Development: The Performance and Time-to-Market...
New product development: The performance and time-to-market tradeoff
New product development: The performance and time-to-market tradeoff
1996
Reduction of new product development cycle time and improvements in product...
Optimal positioning of new product-concepts: Some analytical implications and empirical results
Optimal positioning of new product-concepts: Some analytical implications and empirical results
1992
This paper presents an analytical approach to determine optimal target positions...
An analytical process model of two-party negotiations
An analytical process model of two-party negotiations
1995
There has been a call to investigate the negotiation process as it is felt that this...
Modeling goes to Hollywood: Predicting individual differences in movie enjoyment
Modeling goes to Hollywood: Predicting individual differences in movie enjoyment
1994
Consumer behavior researchers are getting more interested in the experiential aspect...
Competitive strategies for two firms with asymmetric production cost structures
Competitive strategies for two firms with asymmetric production cost structures
1991
The authors model joint production-marketing strategies for two firms with asymmetric...
The innovation diffusion process in a heterogeneous population: A micromodeling approach
The innovation diffusion process in a heterogeneous population: A micromodeling approach
1990
A model of the innovation diffusion process is developed using a micromodeling...
Modeling multinational diffusion patterns: An efficient methodology
Modeling multinational diffusion patterns: An efficient methodology
1989
The objective of this study is to develop an econometric model for the diffusion of...
Optimal advertising and pricing for a three-stage time-lagged monopolistic diffusion model incorporating income
Optimal advertising and pricing for a three-stage time-lagged monopolistic diffusion model incorporating income
1989
A three-stage time-lagged diffusion model that incorporates consumers’ income,...
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