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David J. Curry
Information about the author David J. Curry will soon be added to the site.
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2 papers
in total
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Conjoint optimization: an exact branch-and-bound algorithm for the share-of-choice problem
2006
Conjoint analysis is a statistical technique used to elicit partworth utilities for...
BVAR as a category management tool: An illustration and comparison with alternative techniques
1995
Categroy management-a relatively new function in marketing-involves large-scale,...
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