Article ID: | iaor20119428 |
Volume: | 51 |
Issue: | 4 |
Start Page Number: | 782 |
End Page Number: | 793 |
Publication Date: | Nov 2011 |
Journal: | Decision Support Systems |
Authors: | Baesens Bart, Vanthienen Jan, Martens David, Verbeke Wouter |
Keywords: | simulation: applications, statistics: decision |
This paper proposes a complete framework to assess the overall performance of classification models from a user perspective in terms of accuracy, comprehensibility, and justifiability. A review is provided of accuracy and comprehensibility measures, and a novel metric is introduced that allows one to measure the justifiability of classification models. Furthermore, taxonomy of domain constraints is introduced, and an overview of the existing approaches to impose constraints and include domain knowledge in data mining techniques is presented. Finally, justifiability metric is applied to a credit scoring and customer churn prediction case.