Statistical power in analyzing interaction effects: Questioning the advantage of PLS with product indicators

A significant amount of information systems (IS) research involves hypothesizing and testing for interaction effects. Chin et al. (2003) completed an extensive experiment using Monte Carlo simulation that compared two different techniques for detecting and estimating such interaction effects: partial least squares (PLS) with a product indicator approach versus multiple regression with summated indicators. By varying the number of indicators for each construct and the sample size, they concluded that PLS using product indicators was better (at providing higher and presumably more accurate path estimates) than multiple regression using summated indicators. Although we view the Chin et al. (2003) study as an important step in using Monte Carlo analysis to investigate such issues, we believe their results give a misleading picture of the efficacy of the product indicator approach with PLS.