Monitoring hotel performance

Monitoring hotel performance

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Article ID: iaor2008367
Country: United States
Volume: 4
Issue: 1
Start Page Number: 51
End Page Number: 66
Publication Date: Jan 2002
Journal: Journal of AsiaPacific Business
Authors:
Keywords: hotels
Abstract:

There is a pressing need to address productivity analysis in the hospitality industry if hotels are to exist as sustainable business entities in rapidly maturing markets. Unfortunately, productivity ratios commonly used by managers are narrowly defined. This study illustrates data envelopment analysis of cross-sectional data that benchmark hotels on observed best performances. Data envelopment analysis enables management to integrate unlike multiple inputs and outputs to make simultaneous comparisons. Findings from the cross-sectional data suggest that some of the hotels have the potential to reduce number of beds and number of part-time staff while increasing revenue.

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