Information foraging on the web: the effects of ‘acceptable’ internet delays on multi-page information search behavior

Information foraging on the web: the effects of ‘acceptable’ internet delays on multi-page information search behavior

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Article ID: iaor2008338
Country: Netherlands
Volume: 42
Issue: 2
Start Page Number: 810
End Page Number: 824
Publication Date: Nov 2006
Journal: Decision Support Systems
Authors: ,
Keywords: artificial intelligence: decision support
Abstract:

Web delays are a persistent and highly publicized problem. Long delays have been shown to reduce information search, but less is known about the impact of more modest ‘acceptable’ delays – delays that do not substantially reduce user satisfaction. Prior research suggests that as the time and effort required to complete a task increases, decision-makers tend to reduce information search at the expense of decision quality. In this study, the effects of an acceptable time delay (seven seconds) on information search behavior were examined. Results showed that increased time and effort caused by acceptable delays provoked increased information search.

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