Article ID: | iaor20072182 |
Country: | Netherlands |
Volume: | 45 |
Issue: | 7/8 |
Start Page Number: | 933 |
End Page Number: | 942 |
Publication Date: | Apr 2007 |
Journal: | Mathematical and Computer Modelling |
Authors: | Hsieh Yi-Chih, You Peng-Sheng |
Keywords: | pricing, economic order |
Many business practices show that the presence of a larger quantity of goods displayed may attract more customers than that with a smaller quantity of goods. This phenomenon implies that the demand may have a positive correlation with stock level. Under such a circumstance, a firm should seriously consider its pricing and ordering strategy since the demand for their goods may be affected by their selling prices and inventory level. This paper aims to develop a continuous inventory model for finding the strategy for a firm that sells a seasonal item over a finite planning time. The purpose of this firm is to maximize its expected profit by determining the optimal ordering quantity and price setting/changing strategy. Some sufficient conditions are found for finding the optimal decision rules.