Article ID: | iaor20043678 |
Country: | Netherlands |
Volume: | 19 |
Issue: | 3 |
Start Page Number: | 401 |
End Page Number: | 415 |
Publication Date: | Jul 2003 |
Journal: | International Journal of Forecasting |
Authors: | Kimes Sheryl E., Weatherford Larry R. |
Keywords: | time series & forecasting methods, yield management |
The arrivals forecast is one of the key inputs for a successful hotel revenue management system, but no research on the best forecasting method has been conducted. In this research, we used data from Choice Hotels and Marriott Hotels to test a variety of forecasting methods and to determine the most accurate method. Preliminary results using the Choice Hotel data show that pickup methods and regression produced the lowest error, while the booking curve and combination forecasts produced fairly inaccurate results. The more in-depth study using the Marriott Hotel data showed that exponential smoothing, pickup, and moving average models were the most robust.