Quality and the diffusion of innovations

Quality and the diffusion of innovations

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Article ID: iaor19992147
Country: Netherlands
Volume: 106
Issue: 1
Start Page Number: 31
End Page Number: 38
Publication Date: Apr 1998
Journal: European Journal of Operational Research
Authors: ,
Keywords: innovation, planning
Abstract:

In this paper, we solve the problem of optimal control of products diffusion by quality in a context of monopolistic competition. To do so, we introduce a dynamic demand function leaning on two hypotheses: first, price acts as a signal of quality; second, demand is more sensitive to quality than to price. Using the maximum principle of Pontryagin, we then characterize the optimal dynamic trajectory of quality and its qualitative properties.

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