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Journal: International Journal of Hospitality & Tourism Administration
Found
2 papers
in total
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Maximizing the success of balanced scorecard implementation in the hospitality industry
2002,
Doran Martha S.
The balanced scorecard (BSC) is increasingly being adopted by firms in the corporate...
Buyer decision-making behavior in international tourism channels
2000,
March Roger
Despite the development and maintenance of effective channel relationships in...
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