Yang Shuiqing

Shuiqing Yang

Information about the author Shuiqing Yang will soon be added to the site.
Found 2 papers in total
Service cooperation and marketing strategies of infomediary and online retailer with eWOM effect
2016
In contemporary electronic commerce, an infomediary displays electronic...
Why do consumers adopt online channel? An empirical investigation of two channel extension mechanisms
2013
As increasingly more organizations transit from a brick‐and‐mortar into...
Papers per page: