Lee Eunkyu

Eunkyu Lee

Information about the author Eunkyu Lee will soon be added to the site.
Found 2 papers in total
A ‘Meta‐Analysis’ of Multibrand, Multioutlet Channel Systems
2013
In today's multibrand, multichannel marketplace, optimal channel design involves...
Internet Channel Entry: A Strategic Analysis of Mixed Channel Structures
2011
By analyzing various alternative mixed channel structures composed of a monopoly...
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