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Chuan-Hoo Tan
Information about the author Chuan-Hoo Tan will soon be added to the site.
Found
3 papers
in total
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Effects of product learning aids on the breadth and depth of recall
2012
Product learning aid, which helps consumers to gain product knowledge for subsequent...
Consumer‐based decision aid that explains which to buy: Decision confirmation or overconfidence bias?
2012
Providing explanation to justify product recommendations is critical in the online...
Assessing screening and evaluation decision support systems: A resource-matching approach
2010
This research explores how consumers use online decision aids with screening and...
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