Li Dahui

Dahui Li

Information about the author Dahui Li will soon be added to the site.
Found 4 papers in total
Customer participation in virtual brand communities: The self-construal perspective
Customer participation in virtual brand communities: The self-construal perspective
2015
By introducing the self‐construal theory to the virtual brand community...
Testing the moderating effects of toolkits and user communities in personalization: The case of social networking service
Testing the moderating effects of toolkits and user communities in personalization: The case of social networking service
2013
Firms are increasingly seen to provide customization tools for customers to...
Fighting identity theft: The coping perspective
Fighting identity theft: The coping perspective
2012
The proliferation of the online business transaction has led to a large number of...
Market orientation, ownership type, and e-business assimilation: Evidence from Chinese firms
Market orientation, ownership type, and e-business assimilation: Evidence from Chinese firms
2010
While more and more firms have implemented e-business in business operations, a better...
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