Johnson Jean L

Jean L Johnson

Information about the author Jean L Johnson will soon be added to the site.
Found 2 papers in total
Managing multiple facets of risk in new product alliances
Managing multiple facets of risk in new product alliances
2010
The trend of forming alliances to develop new products continues; however, many of...
Multichannels strategy implementation: The role of channel alignment capabilities
Multichannels strategy implementation: The role of channel alignment capabilities
2009
A firm's distribution channels represent a key portfolio of resources that can be...
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