Easley Robert F

Robert F Easley

Information about the author Robert F Easley will soon be added to the site.
Found 3 papers in total
A Mobile Platform's In-App Advertising Contract Under Agency Pricing for App Sales
2017
Unlike advertising in traditional media, a mobile platform's in‐app advertising...
Network Neutrality Versus Paid Prioritization: Analyzing the Impact on Content Innovation
2016
We examine the link between network neutrality (NN) and content innovation on the...
How Does Personality Matter? Relating the Five-Factor Model to Technology Acceptance and Use
2008
The five–factor model (FFM) of personality has been used to great effect in...
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