Eitan Gerstner

Information about the author Eitan Gerstner will soon be added to the site.

Found 4 papers in total

For a few cents more: Why supersize unhealthy food?

2010

Health-care experts believe that increases in portion sizes served by food vendors...

Customer referral management: Optimal reward programs

2001

Sellers who plan to capitalize on the lifetime value of customers need to manage the...

Contingent pricing to reduce price risks

2004

The price for a product may be set too low, causing the seller to leave money on the...

Can bait and switch benefit consumers?

1990

The authors present a model that leads to an equilibrium with characteristics similar...

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