Yan Ruiliang

Ruiliang Yan

Information about the author Ruiliang Yan will soon be added to the site.
Found 3 papers in total
A manufacturer distribution issue: how to manage an online and a traditional retailer
A manufacturer distribution issue: how to manage an online and a traditional retailer
2016
The Internet’s popularity and success have shaped new relationships in B2B...
Aggressive or partnership strategy: Which choice is better for the national brand?
Aggressive or partnership strategy: Which choice is better for the national brand?
2015
The manufacturer is gaining using either aggressive or partnership strategy. The...
Market information strategies for online retailers
Market information strategies for online retailers
2007
With the rapid development of the Internet, many retailers or individuals nowadays use...
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