Aral Sinan

Sinan Aral

Information about the author Sinan Aral will soon be added to the site.
Found 5 papers in total
Information, Technology, and Information Worker Productivity
2012
We econometrically evaluate information worker productivity at a midsize executive...
Introduction to the Special Issue–Social Media and Business Transformation: A Framework for Research
2013
Social media are fundamentally changing the way we communicate, collaborate, consume,...
Creating Social Contagion Through Viral Product Design: A Randomized Trial of Peer Influence in Networks
2011
We examine how firms can create word‐of‐mouth peer influence and social...
Commentary–Identifying Social Influence: A Comment on Opinion Leadership and Social Contagion in New Product Diffusion
2011
I suggest five broad directions for future research on social influence and opinion...
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