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Zheng Gu
Information about the author Zheng Gu will soon be added to the site.
Found
3 papers
in total
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Product differentiation: Key to Macau's gaming revenue growth
2006
For a tourism destination, the purpose of revenue management is to maximise the amount...
An examination of hotel room pricing methods: Practised and proposed
2005
Hotel room pricing faces numerous challenges. Product perishability, heterogeneous...
Which way to go? – Analysis of gaming revenue enhancement approaches for Macau
2007
This paper analyzes different approaches used by casinos to encourage gaming...
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