Hutchinson J. Wesley

J. Wesley Hutchinson

Information about the author J. Wesley Hutchinson will soon be added to the site.
Found 2 papers in total
Action-based learning: Goals and attention in the acquisition of market knowledge
2006
In this article, the authors examine the costs and benefits of action-based learning...
Reputation in marketing channels: repeated-transactions bargaining with two-sided uncertainty
2002
Marketing channel interactions typically feature three characteristics that have not...
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