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David Godes
Information about the author David Godes will soon be added to the site.
Found
4 papers
in total
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Product Policy in Markets with Word-of-Mouth Communication
2017
We investigate the equilibrium relationship between product quality and...
Introduction to the Special Issue–Social Media and Business Transformation: A Framework for Research
2013
Social media are fundamentally changing the way we communicate, collaborate, consume,...
In the eye of the beholder: An analysis of the relative value of a top sales rep across firms and products
2003
We ask the question, ‘when should the most highly skilled salespeople sell the...
Using online conversations to study word-of-mouth communication
2004
Managers are very interested in word-of-mouth communication because they believe that...
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