Shoemaker Robert

Robert Shoemaker

Information about the author Robert Shoemaker will soon be added to the site.
Found 2 papers in total
A Comment on ‘Price-Endings When Prices Signal Quality’ by Stiving (2000)
2003
Stiving proposes an interesting model to explain price-endings. His analysis shows...
The effects of free sample promotions on incremental brand sales
2004
The authors present a model of free sample effects and evidence from two field...
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