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Robert Wiltbank
Information about the author Robert Wiltbank will soon be added to the site.
Found
2 papers
in total
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Marketing Under Uncertainty: The Logic of an Effectual Approach
2009
How do people approach marketing in the face of uncertainty, when the product, the...
New venture evolution and managerial capabilities
2005
This study examines factors influencing changes in the top management of start-up...
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